MARKETING
Marketing major code: 7340115
Training time: 3.5 years
Degree: Bachelor of Marketing
Admission Combination of Subjects:
* A00: Math – Physics – Chemistry
* A01: Math – Physics – English
* C01: Math – Literature – Physics
* D01: Math – Literature – English
WHAT''S INTERESTING TO STUDY MARKETING?
- The students of marketing major with political understanding, humanistic qualities, ethics will have abilities to self-study and be creative, professional capacity, and mastery of basic knowledge of the business and management field. With in-depth knowledge in the fields of business and marketing, they have good ability to use foreign languages , information technology and advise leaders.
- Marketing graduates can work in all types of domestic and foreign businesses, representative offices, state economic management agencies and other business organizations.
WHAT QUALITIES DO YOU NEED TO STUDY MARKETING?
- Have foreign language skills
- Be interested in business, marketing, psychology, and communication;
- Be creative, dynamic,
- Have extroverted thinking and critical thinking.
BACHELOR OF HUMAN RESOURCE TRAINED PROGRAM IN MARKETING AT BINH DUONG ECONOMICS AND TECHNOLOGY UNIVERSITY (BETU) WITH STRENGTHS SUCH AS:
- Be the first higher education institution in Binh Duong province to train Marketing (2020).
- Focus on teaching many subjects in English, including considering the possibility of making international connections to update global knowledge for learners.
- Focus on developing soft skills and technology application skills in the Marketing industry to meet the development needs of the 4.0 trend.
- Focus on professional development, understanding of laws, processes, records... of marketing personnel.
- Focus on developing analytical thinking, judgment, evaluation, and application for learners.
- Focus on knowledge blocks that are in high demand in the labor market such as Event Management, Digital Marketing, Digital Communications, Social Network Marketing...
* Knowledge: Equip students with general education knowledge; knowledge of social sciences; and knowledge belonging to natural sciences; and basic industry knowledge and industry core knowledge. In addition, students are also supplemented with some relevant knowledge that affects their future careers.
* Skills: Equip students with skills to apply trained knowledge to perform practical work in different contexts; Students have skills in analyzing and synthesizing information, strategic planning, planning, implementation and evaluation; able to advise leaders; have creative thinking and initiatives at work; know how to organize work, have the ability to judge and make decisions; able to use computers fluently and communicate well in foreign languages (English); able to work in teams, integration skills and adapt to different environments; have lifelong learning skills.
* Ability for autonomy and responsibility:
JOB OPPORTUNITIES FOR STUDENTS MAJORING IN MARKETING?
- After graduating, Marketing students can work in the Marketing department or sales department for domestic and foreign businesses (manufacturing, trading, service, finance, banking, real estate...) .
- Marketing students can take on positions from staff to specialists in charge of advertising, promotions, event organization, public relations, brand assistant, market research or in charge of sales and development. market, regional sales representative or customer service specialist.
- Marketing students can also work for Marketing service companies (Agencies) specializing in Marketing communications, advertising, event organization, market research...
MARKET DEMAND, JOB TRENDS WITH BACHELOR OF MARKETING?
- Currently, the labor market of Binh Duong province is developing with the need to quickly increase highly qualified human resources with knowledge and skills in science, technology, management, production and business.
- Marketing is an industry that plays a very important role in the business activities of almost every business organization in the world. The effectiveness of sales activities is greatly influenced by marketing and it also governs current and future business activities. There are more and more advertising and media companies in Vietnam.
- When businesses want to sell more goods and products, an indispensable part is how investors bring products to consumers to be able to compete with many competitors. Therefore, the requirement for a team that specializes in contact with customers and has creativity to sell products is extremely important.
HOW MANY MARKS CAN YOU GET INTO THE MARKETING MAJOR AT BETU?
How many points can you get into the Business Administration major at BETU?
- Based on high school graduation exam score: 15.00 marks (2020); 14.00 marks (2021);
- Based on academic records
CON TACT INFORMATION
Be in charge of the Department: MSc. Nguyen Kieu Oanh
Deputy Head of the Faculty: Dr. Nguyen Tuong Dung
Faculty Office: Faculty Block, Ground Floor – 333 Thuan Giao 16, Thuan Giao Ward, City. Thuan An, Binh Duong Province.
Phone:
Email:
Website: www.ktkt.edu.vn